London Fashion Week’s weekend schedule brought a wave of contrasting moods, from romantic visions of the past to sharp urban minimalism. Designers like Erdem, Simone Rocha, Kent & Curwen, and Johanna Parv showcased collections that captured the diversity and dynamism of British fashion.
Erdem: Nostalgic Elegance
Erdem Moralıoğlu embraced theatrical romance, drawing inspiration from the Edwardian era. Long dresses in delicate silks and lace appeared alongside structured jackets with military details. His palette balanced muted tones with deep jewel colors, creating a collection steeped in nostalgia yet refined for a modern audience.
Simone Rocha: A Dark Fairytale
Simone Rocha continued her exploration of romantic darkness. Models walked in voluminous gowns crafted from tulle, satin, and velvet. Rocha contrasted softness with raw edge: bows were oversized, and lace details carried gothic undertones. Her work spoke to a world both dreamlike and unsettling, where femininity is powerful and fragile at once.
Kent & Curwen: Classic British with a Modern Edge
The menswear brand Kent & Curwen leaned into heritage aesthetics, reviving cricket-inspired silhouettes, varsity stripes, and retro tailoring. Creative director Daniel Kearns balanced tradition with modern wearability. Oversized blazers, knitted vests, and trench coats gave a nod to British sports and academia while appealing to a contemporary wardrobe.
Johanna Parv: Futuristic Functionality
Estonian-born Johanna Parv showcased a futuristic take on urban womenswear. Her collection emphasized adaptability: cycling-ready trousers, zippered outerwear, and modular layering defined her sleek vision. With muted tones of grey, black, and beige, Parv presented fashion designed for a mobile, modern lifestyle.
A Weekend of Contrasts
The weekend underscored London Fashion Week’s hallmark — eclecticism. From Erdem’s nostalgic storytelling to Parv’s forward-looking minimalism, the runway reflected the city’s ability to merge history with innovation. The contrasting styles not only define London’s unique place in global fashion but also highlight its continuous reinvention.



