The battle creates attention
Boutique products become part of the Fashion Battle, where models turn them into content the audience actually wants to watch.
Media BoutiqueChosen products, promoted by people
Boutique is a curated showcase of the products a brand wants to promote, not its full online store. Each one is a door into the brand's Shop.
Boutique holds the products a brand picked for promotion. Shop holds everything else.
Instead of targeted ads
Boutique and Shop
A showcase, not a catalogue
- The brand selects what to promoteOnly selected products enter LookBerry Boutique. These are the pieces chosen to represent the brand across campaigns, models and media.
- Models turn products into contentBoutique products are worn and promoted by selected models and influencers through photoshoots, Looks, Fashion Battles and other LookBerry content.
- Content becomes shoppable mediaEvery tagged product connects media directly with commerce, allowing viewers to discover, engage with and shop what they see.
- Hero products drive the whole brandEach promoted product leads customers to the brand's Shop and full collection. Boutique does not replace the store. It creates demand for it.
One rule
Only products from Boutique enter a battle
It is what makes the whole system work: a model cannot wear something the audience is unable to buy, and every look points at an item the brand actually chose to promote.
Boutique
The products selected for promotion. Taggable in content, eligible for battles, open to creator commissions.
Shop
The brand's full assortment, one tap behind every Boutique product card.
From promotion to purchase
Four screens, no detours
The vote reveals preference
Style Like and Attraction Like show what captures attention and which model, look and product the audience responds to most.
The tag turns content into commerce
One tap opens the product card with the brand, price and product details, directly inside the LookBerry experience.
Attention becomes a purchase
The viewer can add the product to the bag, shop the full look or continue into the brand's Shop without breaking the experience.
Why brands list here
An alternative to targeted ads
Promotion by people
Models, content and shows carry the product instead of paid ad slots in a feed.
Proven demand
Votes show which look people want before a budget goes anywhere.
Creator commissions
Special terms and commissions let creators promote the products you selected.
A door to your Shop
Every promoted item leads to the brand's Shop, where the full range is waiting.
How a brand joins
Three steps to start promoting
Step oneSelect the products
Choose the items you want to promote. They go into Boutique with brand, name, price, colours and sizes.
Step twoSet the terms
Pick the vibe each product belongs to and the commission creators earn for promoting it.
Step threeWatch it go live
Your products get tagged in content, enter battles, collect votes and lead buyers into your Shop.
Promote your products through people
Boutique holds what you chose to promote. Shop holds everything you sell. Models, content and battles carry the first straight into the second.