
A$AP Rocky Announced as Creative Lead for Puma's Formula 1 Collaboration
Puma has appointed rapper A$AP Rocky as the creative director for their collaboration with Formula 1. This partnership aims to merge the world of motorsport with streetwear's flair. A$AP Rocky is set to introduce unique capsule designs for the Puma-F1 alliance and will have a hand in shaping Puma's seasonal fashion trajectory. An exclusive Puma x F1 apparel and accessory line is slated for a debut this year, offering a glimpse of multiple capsule collections linked to major F1 events in 2024.
JD Sports Launches £100 Million Share Buyback
JD Sports launches a £100M share buyback to boost shareholder value, reflecting confidence in financial strength despite retail market challenges.
Romeo Beckham from Football to Fashion
Romeo Beckham left football behind to embrace fashion, walking runways, starring in campaigns and shaping his own creative path
Yasmin and Amber Le Bon: Fashion Without Barriers
Yasmin and Amber Le Bon share thoughts on family, personal style, and why accessible fashion matters in their George at Asda campaign.